Results:

With over 800+ fans filling the venue located in the heart of the SXSW action on the main 6th St strip, Aces Lounge quickly became packed to capacity. As a free, no wristband / no badge required, 18+ event, attendees were able to enjoy an amazing free show and complimentary Red Stripe for those 21+, thanks to Cornerstone Promotions. The artists for the 2010 showcase gave phenomenal performances to masses of roaring fans, gaining solid exposure to a diverse and highly receptive audience.

Special guests included surprise performances by Travis McCoy (Gym Class Heroes), Evidence (Dilated Peoples), and The Alchemist (Decon Records).

Sponsorship Activations - brand integration via:

• Logo inclusion in all marketing materials and promotions
• Street teams, flyer and poster campaign
• Onsite signage and inclusion in MC announcements
• Press and media outreach

Press Highlights (Web):

• Local newspaper sites
• Local tastemaker blogs in music, nightlife, culture
• National music blogs and PR sites
• Sponsor / Record Label sites

Downloads:
Pre-event Press Release
Post-event Press Release

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